Target 1,000 To 1,000,000 Home Addresses With Laser Precise “Addressable Geofencing“
Do you have a list of customers or business addresses? Addressable Geofencing can be used both as a stand-alone tactic and to improve the results of addressable TV campaigns, direct mail campaigns, OTT and other location based marketing efforts that target specific households. By extending the reach, improving the frequency, and providing foot traffic attribution through conversion zone customer tracking, Address IQ makes all household and business address targeting efforts more effective through our automated location based marketing services.
- Highly Precise – Targeting is based on plat line data from property tax and public land surveying information to maximize precision of addresses being targeted. Up To 90% Match Rate
- Highly Scalable – Up to 1 million physical household and business addresses can be targeted per campaign.
- Provides Foot Traffic Attribution – Conversion Zones can be used with Addressable IQ campaigns to track uplift in foot traffic to the advertiser’s location.
- Multiple Creative Formats Available – Advertisers can utilize static ads, video ads, and OTT Ad campaigns with address IQ
- More Precise Than IP Targeting
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